Hotel transactions in 2024 reached approximately Rs 2,900 crore in India and interestingly, tier 2 and 3 cities accounted for 50 per cent of the transactions, predominantly involving unbranded midscale properties, a report showed on Tuesday.
The investment landscape saw diverse participation, with high-net-worth individuals (HNIs), family offices, and private owners contributing 51 per cent of the investment volume, according to a JLL report.
In Q4 2024, the Indian hospitality sector demonstrated strong growth, with the top six markets experiencing year-over-year increases in both average daily rate (ADR) and revenue per available room (RevPAR).
Hyderabad emerged as the standout performer, recording the highest RevPAR growth at 23.3 per cent, primarily driven by a significant increase in ADR.